#BankOfAmericaStadium
Super Bowl LII halftime show accidental “Bank of America” screen graphic went viral.
Origin & Impact
During Justin Timberlake’s Super Bowl LII halftime show on February 4, 2018, a brief technical glitch displayed “Bank of America Stadium” on screens—confusing since the game was at U.S. Bank Stadium in Minneapolis. The hashtag captured confusion and jokes about corporate naming rights dominating everything. The error lasted seconds but became a meme about corporate America’s omnipresence.
The mishap sparked discussions about stadium naming rights, Super Bowl production pressures, and how one small mistake in front of 100+ million viewers becomes instant fodder. It represented how hyper-scrutinized live events are in social media age—every glitch immortalized in screenshots and memes. The hashtag lived on as shorthand for corporate branding gone wrong.
Related Hashtags
#SuperBowl #JustinTimberlake #ProductionFail