BlackFriday

Twitter 2011-11 business seasonal Updated 2026-02-10
Early 2010s Massive scale 1B+ lifetime posts

First documented in November 2011 on Twitter. Seasonal hashtag that returns to prominence at predictable times of year, first documented 2011.

#BlackFriday

Post-Thanksgiving shopping frenzy, now a social media event.

Quick Facts

AttributeValue
First AppearedNovember 2011
Origin PlatformTwitter
Categorybusiness
Statusseasonal
Est. Lifetime Posts1B+

Origin & Impact

#BlackFriday transformed retail chaos into shareable spectacle. Users posted deals, store stampede videos, and shopping haul photos, making consumption entertainment.

The hashtag expanded Black Friday from one day to entire November, with brands using it for promotion. It now includes Cyber Monday and spans weeks.

#BlackFriday represents how social media amplified consumerism, turning shopping into content and peer pressure into marketing channel.

References

Explore #BlackFriday

Related Hashtags

2005 2021 #BlackFriday 2011 #CyberMonday 2005 #360RecordDeals 2007 #401kMatch 2009 #ซื้อของ 2013 #24HourStartup 2018 #BlackFriday2021 2021
Related hashtags by year of first appearance — circle size reflects lifetime volume, fade reflects how active each tag still is.