Pattern
Every BLACKPINK comeback announcement triggers a worldwide trend. The hashtag #BLACKPINKComeback trends before every release as fans build anticipation through teasers, concept photos, and pre-orders.
Notable Moments
Major comeback trends included “DDU-DU DDU-DU” (2018), “Kill This Love” (2019), “How You Like That” (2020), “Pink Venom” (2022), and solo projects from each member.
Fan Culture
BLACKPINK’s BLINK fandom uses comeback hashtags to coordinate streaming parties, break YouTube records, and trend members’ names. The group holds records for fastest music video to reach milestones.