Craft gin exploded between 2013-2020, growing from 150 US distilleries (2010) to 800+ (2020), driven by botanical experimentation and gin-and-tonic culture’s resurgence. #CraftGin documented the “ginaissance.” Distillers moved beyond London Dry juniper dominance toward floral, citrus, and experimental botanicals. Brands like Hendrick’s (cucumber/rose), Monkey 47 (47 botanicals), and Aviation (lavender) proved gin could be innovative. Premium tonic waters (Fever-Tree) elevated G&Ts. By 2019, gin sales surpassed vodka in the UK, and American craft gin was a $1B+ category.
CraftGin
Twitter 2013-04 food active
Updated 2026-02-16
Early 2010s Notable 7 million+ lifetime posts
First documented in April 2013 on Twitter. Currently active and in regular use across social platforms since 2013.
Also known as: BotanicalGinGinRevivalGinAndTonicGinDistillery
Explore #CraftGin
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