DaiDai

Instagram 2026-05 music active Updated 2026-06-12
Mid 2020s

First documented in May 2026 on Instagram. Currently active and in regular use across social platforms.

Also known as: DaiDaiSongDaiDaiWorldCup

#DaiDai is the official song of the 2026 FIFA World Cup, a multilingual collaboration between Colombian superstar Shakira and Nigerian Afrobeats artist #BurnaBoy released on May 15, 2026. Performed live at the Mexico City opening ceremony on June 11, the track became one of the dominant music hashtags of mid-2026 and a focal point of the tournament’s #WeAre26 campaign.

Quick Facts

  • Released: 15 May 2026
  • Labels: Ace Entertainment / Sony Music Latin
  • Artists: Shakira, Burna Boy
  • Languages in lyric: English, Spanish, Italian, French, Japanese
  • Genre blend: Afrobeats, dance-pop, reggaetón
  • Live debut: 2026 FIFA World Cup opening ceremony, Estadio Azteca, Mexico City — 11 June 2026

Origin

FIFA paired Shakira, whose 2010 “Waka Waka” remains one of the best-selling World Cup songs ever, with Burna Boy, a Grammy-winning Afrobeats artist, to co-headline the 2026 anthem. The two co-wrote the track with Benny Adam, Jon Bellion, Ed Sheeran, and Alexander Castillo. It marks Shakira’s fourth official World Cup song and her first since “Dare (La La La)” for the 2014 tournament in Brazil.

What It Means

“Dai dai” is Italian slang for “come on, come on” — a phrase the writers chose as a universal, easily chanted rallying cry. The lyric weaves five languages across an Afrobeats backbone and reggaetón-leaning percussion, a deliberate stylistic mirror of the first three-country World Cup co-hosted by the United States, Canada, and Mexico.

Notable Moments

  • Studio release. Released globally on May 15, 2026, with an accompanying music video that crossed 100 million views ahead of the tournament’s kickoff — a first for a FIFA World Cup song at the pre-tournament stage.
  • Opening ceremony. Shakira and Burna Boy performed “Dai Dai” before the Mexico vs. South Africa match at Estadio Azteca on June 11, 2026, as part of the first of three official opening ceremonies across the three host nations.
  • Tournament album. The song anchors FIFA’s first-ever official tournament album, which also features Alejandro Fernández, Belinda, Danny Ocean, J Balvin, Lila Downs, Los Ángeles Azules, Maná, and Tyla.

Cultural Impact

“Dai Dai” became the audio shorthand for the first 48-team, three-country World Cup, traveling alongside #WeAre26 across Spanish-, English-, and Portuguese-language fan content. Its multilingual hook gave creators in every host region a usable on-camera lyric, and the song’s pre-tournament 100-million-view milestone — reported by PM News Nigeria on June 9 — made it one of the most-streamed FIFA anthems in the run-up to a World Cup.

The hashtag circulates alongside Shakira, #BurnaBoy, #WeAre26, #WorldCup, and the per-host city #FWC26[City] system.

Sources

Frequently Asked Questions

What is #DaiDai? +

Dai Dai is the official song of the 2026 FIFA World Cup, performed by Colombian singer Shakira and Nigerian artist Burna Boy. It was released on May 15, 2026 through Ace Entertainment and Sony Music Latin.

What does 'Dai Dai' mean? +

'Dai dai' is Italian slang meaning roughly 'come on, come on.' The track features lyrics in five languages — English, Spanish, Italian, French, and Japanese — blending Afrobeats, dance-pop, and reggaetón.

When was #DaiDai performed live? +

Shakira and Burna Boy debuted the song live at the 2026 FIFA World Cup opening ceremony at Estadio Azteca in Mexico City on June 11, 2026, ahead of the Group A match between Mexico and South Africa.

Sources & References

Explore #DaiDai

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