Cinematic dance collective known for theatrical storytelling, signature masks, and viral YouTube videos that redefined what a dance crew could be in the 2010s-2020s.
Formation
Founded: 2010 by Ben “B-Tek” Chung in San Jose/Los Angeles.
Name: Derived from “kin” (family) + “ninjas” (initially “Kaba Modern’s Ninjas” → shortened)
Original members: Ben Chung, Anthony Lee, Jun Quemado, plus former America’s Best Dance Crew (Kaba Modern, Super Cr3w) dancers.
Signature Style
- Cinematic storytelling: Multi-chapter narratives, character development in dance videos
- Masks: Signature black masks hiding identity, focus on collective vs individuals
- Production value: Hollywood-level cinematography, editing, sound design
- Martial arts influence: Precision, discipline, synchronization
Major Viral Moments
2015: “Love Scars” (Future) — emotional storytelling, introduced wider audience
2016: “Boogie” (Brockhampton) — 30M+ views, peak viral era
2017-2018: NBC World of Dance Seasons 1-2, reached divisional finals, mainstream visibility
2019: Introspection anthology series on YouTube (multi-part narrative)
Cultural Impact
- Elevated crew dance from “performance” to “cinematic art”
- Asian American representation (predominantly Asian crew, cultural pride)
- Mentorship: The Kinjaz Dojo (LA studio), workshops, training programs
- Inspired next-gen crews to think beyond competition format
Business Model
Unlike most crews relying on gigs:
- The Dojo: Permanent LA studio/headquarters, classes, memberships
- Merch: Apparel line, strong brand identity
- Workshops: Global tours, masterclasses
- Collaborations: NBA halftime shows, corporate events
Las Vegas Residency
2018-2019: Short-lived Vegas show attempt, mixed success
Related
- #WorldOfDance, #TheDojo, #CinematicDance, #Brockhampton