#MCM
Man Crush Monday—posting photos of attractive men or romantic partners every Monday.
Quick Facts
| Attribute | Value |
|---|---|
| Peak | 2014-2017 |
| Meaning | Man Crush Monday |
| Companion | #WCW (Woman Crush Wednesday) |
| Platform | Instagram, Twitter |
Origin & Impact
#MCM (Man Crush Monday) became a weekly Instagram and Twitter tradition where users post photos of men they admire—celebrity crushes, romantic partners, or male friends. The hashtag created a predictable content calendar, with users eagerly awaiting Mondays to share their “man crush” of the week.
Along with #WCW (Woman Crush Wednesday), #MCM became one of social media’s most consistent recurring hashtags. It normalized public displays of affection, created engagement patterns for influencers and brands, and spawned numerous spinoffs like #TransformationTuesday and #ThrowbackThursday. The format remains popular across platforms.
Related Hashtags
- #WCW (Woman Crush Wednesday)
- #TBT (Throwback Thursday)
- #ManCrush
- #CoupleGoals