Dominican Reggaeton’s Female Powerhouse
Natti Natasha (Natalia Alexandra Gutiérrez Batista) from Dominican Republic became one of Latin music’s most successful female artists through reggaeton hits spanning 2017-2023. Her breakout came with “Criminal” remix featuring Ozuna (2017, 2.8B YouTube views), establishing her sultry vocals and romantic reggaeton style.
Follow-up hits “Sin Pijama” with Becky G (2018, 2.8B views) and “Ram Pam Pam” with Becky G (2021) cemented her commercial dominance. By 2020, Natti was one of Spotify’s most-streamed Latin female artists, with billion-plus combined streams. Her 2019 album “IlumiNATTI” debuted #1 on Billboard Latin charts.
Natti’s success highlighted Dominican artists’ growing prominence in reggaeton (traditionally Puerto Rican/Colombian-dominated). Her collaborations with Bad Bunny, Daddy Yankee, and Prince Royce demonstrated her crossover appeal. By 2023, she had solidified her position as Latin music’s top-tier female star.
Sources: Billboard Latin, Spotify data, YouTube statistics