OnFleek

Vine 2014-06 beauty peaked Updated 2026-02-10
Early 2010s Major 100M+ lifetime posts

First documented in June 2014 on Vine. Reached peak activity at an earlier point and has since moderated to lower-frequency use.

Also known as: FleekEyebrowsOnFleek

#OnFleek

Viral slang for “perfect” or “on point,” originating from “eyebrows on fleek” Vine.

Quick Facts

AttributeValue
Peak2014-2016
OriginPeaches Monroee Vine video
Original ContextEyebrows
ExpansionEverything could be “on fleek”

Origin & Impact

“On fleek” exploded from a June 2014 Vine by Peaches Monroee praising her eyebrows. #OnFleek became one of the most viral slang terms of the decade, rapidly expanding beyond eyebrows to describe anything perfect—outfits, hair, skills, even pizza. The phrase entered mainstream vocabulary within months.

Peaches Monroee, a young Black woman, coined the term but saw little financial benefit despite its massive commercial adoption by brands and celebrities. #OnFleek sparked conversations about Black creators not being credited or compensated for viral content. The term peaked in 2015-2016 before fading as newer slang emerged.

References

Explore #OnFleek

Related Hashtags

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