PhotoOfTheDay

Twitter 2007-06 photography evergreen Updated 2026-02-10
Late 2000s Massive scale 5B+ lifetime posts

First documented in June 2007 on Twitter. Evergreen hashtag with sustained activity since 2007, returning to use in cycles rather than spiking and fading.

Also known as: POTD

#PhotoOfTheDay

Daily photography sharing tradition from early social media.

Quick Facts

AttributeValue
First AppearedJune 2007
Origin PlatformTwitter
Categoryphotography
Statusevergreen
Est. Lifetime Posts5B+

Origin & Impact

Before Instagram existed, #photooftheday connected photographers on Twitter sharing their best daily shot. Users posted TwitPic and Flickr links, building communities around visual creativity.

The hashtag exploded when Instagram launched in 2010, becoming one of the platform’s most-used tags. It spawned countless variants (#POTD, #PhotoOfTheWeek, #DailyPhoto) and remains essential for photography engagement.

#PhotoOfTheDay demonstrates how user-generated content rituals predate algorithmic feeds, with communities creating their own discovery mechanisms through consistent tagging.

References

Explore #PhotoOfTheDay

Related Hashtags

2007 2015 #PhotoOfTheDay 2007 #365PhotoProject 2009 #Instagram 2010 #PhotographyCha… 2011 #35mm 2011 #phở 2014 #DynamicAdInser… 2015
Related hashtags by year of first appearance — circle size reflects lifetime volume, fade reflects how active each tag still is.