#Sandy
Hurricane Sandy disaster coordination and misinformation case study.
Quick Facts
| Attribute | Value |
|---|---|
| First Appeared | October 2012 |
| Origin Platform | |
| Category | news |
| Status | peaked |
| Est. Lifetime Posts | 600M+ |
Origin & Impact
Hurricane Sandy (October 2012) generated massive Twitter activity mixing genuine disaster coordination with viral misinformation (fake shark photos). #Sandy became case study in social media crisis communication.
The hashtag demonstrated both Twitter’s utility for emergency response and its vulnerability to viral falsehoods during chaos.
#Sandy represents the moment social media’s dual nature became undeniable—simultaneously helpful and dangerous during crisis.
Related Hashtags
- #HurricaneSandy, #Frankenstorm, #NYC