#SatanShoes
Modified Nike Air Max 97s with human blood spark legal battle.
Origin & Impact
MSCHF and Lil Nas X released 666 pairs of “Satan Shoes” containing a drop of human blood in the sole, priced at $1,018. Nike immediately sued, and conservatives erupted in moral panic while the shoes sold out in under a minute.
The stunt perfectly captured Lil Nas X’s trolling genius and 2021’s culture war dynamics.
Related Hashtags
#LilNasX #Montero #Nike #Controversy