#Sharknado
Viral hashtag for absurdist SyFy disaster movie about tornado full of sharks attacking Los Angeles.
Quick Facts
| Property | Value |
|---|---|
| Air Date | July 11, 2013 |
| Network | SyFy |
| Tweet Volume | 387,000+ during premiere |
| Sequels | 5 (through 2018) |
Origin & Impact
Sharknado premiered as a low-budget SyFy movie on July 11, 2013, but became a cultural phenomenon through social media. Celebrities like Mia Farrow and Damon Lindelof live-tweeted the absurdist film, turning it into Twitter’s most-discussed cable movie of the year.
The hashtag demonstrated how “hate-watching” and ironic appreciation could drive viewership in the social media age. The film’s ridiculous premise—sharks in a tornado—became a meme template. SyFy greenlit five sequels, each with increasingly absurd titles, creating a franchise built entirely on social media virality and self-aware campiness.
Related Hashtags
- #SyFy
- #BadMovies
- #CultClassic
- #LiveTweeting