Format
The Silhouette Challenge featured participants filming themselves in regular clothes, then transitioning to a sultry silhouette pose against a red filter to Paul Anka’s “Put Your Head on My Shoulder” and Doja Cat’s “Streets.”
Virality
The challenge trended massively in January 2021, with millions of videos celebrating body confidence and sensuality. Celebrities and influencers participated widely.
Controversy
The trend sparked safety concerns when some users attempted to remove the red filter to reveal participants’ bodies without consent. The incident raised discussions about digital consent and privacy.