Overview
Korean skincare technique involving coating face in petroleum jelly (Vaseline) as final nighttime step to lock in moisture and create a protective barrier.
TikTok Virality
January 2021: #Slugging exploded on TikTok (800M+ views) as users documented waking up with ultra-hydrated, glowing skin despite looking like a “slug” overnight.
How It Works
After full skincare routine, apply thick layer of occlusive (Vaseline, Aquaphor, CeraVe Healing Ointment) to seal in moisture and prevent transepidermal water loss.
Dermatologist Validation
2021-2022: Board-certified dermatologists like Dr. Shereene Idriss and Dr. Muneeb Shah (@dermdoctor) validated the technique, explaining the science behind occlusives.
Product Boom
2022: Luxury skincare launched “slugging” products:
- La Roche-Posay Cicaplast Balm B5 (cult fave)
- Kiehl’s Ultra Facial Cream
- Laneige Sleeping Mask
Concerns & Adaptations
Not suitable for acne-prone or oily skin (can clog pores). Sparked “mini-slugging” (targeting dry areas only) and “tret slugging” (using with retinoids).