#SupaLonely documented BENEE’s 2019 song becoming TikTok’s early pandemic anthem through simple yet infectious dance created by @zoifishh (Zoi Tatopoulos). The hashtag tracked the choreography going viral in March-April 2020, amassing 30B+ views, and perfectly capturing quarantine’s lonely-but-make-it-fun energy.
The Dance
New Zealand artist BENEE’s “Supalonely” (October 2019) sat dormant until March 2020 when @zoifishh posted dance featuring arms waving, hip sways, and the iconic “I know I’ll be alright” shoulder shrug. #SupaLonely exploded as locked-down users learned the easy routine, posting bedroom dances that epitomized early pandemic TikTok—isolation turned into collective participation.
Pandemic Perfect Timing
The song’s lyrics about being “supalonely” in bedroom hit differently during quarantine. #SupaLonely tracked millions of users dancing solo, the bittersweet irony of global community forming around isolation anthem. The challenge required no partner, props, or leaving home—perfect for lockdown. BENEE’s streams skyrocketed from niche to 500M+, charting globally purely from TikTok.
Cultural Moment
#SupaLonely became time capsule of spring 2020—when TikTok dances felt novel, optimism about “two weeks to flatten curve” persisted, and people channeled anxiety into choreography. The trend peaked April 2020, fading as pandemic wore on and collective exhaustion replaced playful isolation. It remains quintessential early-pandemic TikTok moment.
Sources: