#TheWeeknd
Canadian R&B artist who achieved mainstream superstardom in 2015 with “Beauty Behind the Madness.”
Quick Facts
| Attribute | Value |
|---|---|
| Peak | 2015-2016 |
| Album | Beauty Behind the Madness |
| Hits | ”Can’t Feel My Face,” “The Hills” |
| Transformation | Underground artist to pop star |
Origin & Impact
The Weeknd’s 2015 album “Beauty Behind the Madness” produced two #1 hits and transformed him from underground R&B artist to mainstream pop star. #TheWeeknd trended constantly as songs like “Can’t Feel My Face” dominated radio and “The Hills” became a cultural moment. His dark aesthetic and falsetto vocals defined mid-2010s R&B.
The Weeknd’s success influenced music’s direction toward moody, atmospheric pop-R&B. His frank lyrics about drugs and relationships connected with audiences seeking authenticity. #TheWeeknd became a dominant force across multiple albums, culminating in his 2021 Super Bowl performance and hits like “Blinding Lights.”
Related Hashtags
- #BBTM
- #CantFeelMyFace
- #TheHills
- #StarBoy (later album)