Origin
Scene from Netflix’s “Wednesday” (November 23, 2022) showing Wednesday Addams (Jenna Ortega) performing gothic dance at school dance to The Cramps’ “Goo Goo Muck.”
Viral Explosion
Within days became one of fastest-spreading TikTok trends ever. Millions recreated the jerky, gothic dance. Jenna Ortega revealed she choreographed it herself while sick with COVID.
Cultural Impact
- Lady Gaga offered collaboration after seeing dance
- The Cramps’ 1981 song hit charts 41 years later
- Wednesday became Netflix’s 3rd most-watched English-language series
- Ortega’s career skyrocketed
Peak Period
November 2022-January 2023 absolutely dominated TikTok. Everyone from celebrities to politicians attempted the dance. Generated 20+ billion views across all platforms.
Legacy
Defined Netflix’s 2022 cultural moment. Proved TikTok’s power to resurrect obscure music. Made Jenna Ortega a household name.
Source: Netflix - Wednesday Dance Scene