Apple Vision Pro ($3,499 AR/VR headset announced June 2023, released February 2024) was Apple’s ambitious entry into spatial computing. Despite impressive technology (eye tracking, hand gestures, mixed reality), prohibitive price, social isolation wearing device, and lack of killer apps limited adoption. Early reviews praised tech but questioned everyday utility, leaving Vision Pro as expensive developer/enthusiast device awaiting cheaper future versions.
Sources: Apple Vision Pro Launch Coverage, Early Review Analysis